Design trends reflect something within ourselves: the culture, activity and outlook gripping a community. On such terms, minimalism is an interesting case of ‘less is certainly more’… Its whole purpose is to strip away a busy, overstuffed visual experience.
Minimalist design is everywhere, from furniture to fashion catwalks, promising a return to simpler sources of fulfilment. Indeed, its influence has crossed to web development too. Here’s a brief insight into coding minimalism – what it is, and why it’s the way forward for developers.
Fostering simple changes
Websites rarely remain static throughout their entire life. Features can be relegated, switched around, or accentuated as a brand develops. Minimalist coding does just what it promises: a sparsity and cleanliness that doesn’t leave thick, complicated lines of digital DNA in its wake. Anyone who’s concerned with the future elasticity of their site – and the many forms it can take – will benefit from these easy tinkering abilities.
Instead of spending days parsing code into chunks, just to see where the changes can be made, coders have an instant semblance of how a site fits together. It saves a lot of work, and speeds up your development timescales.
Anyone can pick it up
Let’s follow this train of thought… Suppose, for instance, that someone leaves a coding team, the very individual that nurtured your website into being. Who’s going to replace them? Won’t the learning curve be steep for a newly assigned programmer?
Yet, as we’ve established, minimalist code isn’t hard to see for what it is. The replacement coder can slot right into where the previous expert left off, keeping to the same stringent functionalities and display options.
Therefore, a bare set of web buttons will be maintained as they are, along with the format, look and feel of landing pages. It safeguards your business from becoming overly reliant on a single developer or digital agency.
There’s less chance of a mistake or issue
It’s sensible to accept that extravagant coding – the kind that breeds flash animations, user comparison portals and complex image galleries – makes your site prone to bugs, far more so than a minimal approach. Even a single slip-up, in the context of your grander web presence, can look unprofessional. Minimalist platforms carry an added element of trust, since the digital language is free of points where a bug could take residency.
And, in essence, that means communication is all the more effective. This coding technique centres on a bold, well-organised content framework; site visitors will have no trouble finding and digesting what you’re saying.
As we strive to purify our visual lives, reputable development agencies like Impression can build a site that appeals to the minimalist in all of us. Get in touch to discuss your aims for web design, marketing and the strategic nature of your brand, especially if beauty lies in what you don’t include from a digital standpoint…