Work

Redefining Patrona’s brand strategy & online presence

Patrona is a luxury brand with a particular focus on functional, timeless and purist accessories and apparel. We were contacted by MD and founder Andrew Brundan to redesign their existing website in order to launch their new range of products. They were rebranding Patrona and contacted us to help them.

Patrona requested for the website to be responsive so it would be compatible with modern day technology, the design also future proofs the website. The screen adjusts depending on the size of the media it is being viewed on.

<img class="alignnone size-full wp-image-10390" src="https://s3-eu-west-1.amazonaws.com/weareimpression-co-uk/wp-content/uploads/2016/12/Patrona_hp_large.png" alt="" width="1900" height="1195" srcset="https://s3-eu-west-1 hop over to this website.amazonaws.com/weareimpression-co-uk/wp-content/uploads/2016/12/Patrona_hp_large.png 1900w, https://s3-eu-west-1.amazonaws.com/weareimpression-co-uk/wp-content/uploads/2016/12/Patrona_hp_large-768×483.png 768w” sizes=”(max-width: 1900px) 100vw, 1900px” />

The website was built in Magento, allowing us to add custom modules into the build to allow Patrona to show off the full extend of their product range. All varieties of a product are displayed and can easily be viewed. Click here to see the custom built product detail pages.

We created a website that suited Patrona’s branding and products. We made sure that all branding guidelines were followed, products were presented well. The quality and luxury of the goods value is shown through the design.  Click here to view the Patrona live website.